Raiders Graphics package
The Raiders have a new home in Las Vegas. Located on the the world famous ‘strip’, this spectacular architectural masterpiece stands proudly as one of the newest and most recognizable buildings in the Vegas skyline. The Allegiant stadium opened it’s doors for the first time in 2020, with a price tag of $2bil and a capacity of 70k.
The ask on this project was to create a new impactful graphics package for the in stadium use and Raiders own media strands.
The stadium has a ready garnerd the nick-name, The Deathstar. This sci-fi gloss, and grand structural forms that make up the stadium were inspiration for the graphic language.
I was ACD, Lead Designer, Lead Animator.
Agency: Troika